Hey guys, in this article, we are going to discuss different ways how to make money on Instagram in 2021. So keep reading.
Social media platforms have influenced all aspects of our lives, especially finding products and purchasing them.
Top platforms like Instagram are no longer simply a messaging tool or a place for fun and entertainment. They’ve become digital marketing places in which you can easily market your products/services or even buy what you want.
Social media marketing especially became more important when the new version of the coronavirus impacted the world’s economy. People turned to social platforms like Instagram to find their requirements and buy them directly.
This is particularly useful for mid and small size businesses that want to increase their brand awareness and earn extra money.
Apart from businesses, individuals can also make money using social networks like Instagram.
If you want to know how it is possible, you’d better keep reading the following article.
Buying And Selling Instagram Accounts
Instagram accounts have drawn the attention of many businesses because an account with huge followers is equal to more money.
In fact, if you can gain enough followers from your niche community, you can easily convert them into sales.
The problem is that creating an Instagram account is so easy but increasing the followers is not. That’s why many businesses try to buy existing accounts on Instagram. This way, they can save their time and get access to the tools of niche followers.
This is therefore a profitable job on Instagram to create Instagram accounts, gain followers, and then sell the account to a business.
Here are some tips for you if you want to sell or buy Instagram accounts.
Influencer Marketing On Instagram
Influencer marketing has gained power in recent years, especially on Instagram. If you can create an account in a specific niche and gain followers, you’ll be able to earn money from businesses that want you to promote their products/services.
In fact, the influencers who are highly engaged in a certain niche can change the mind of users and encourage them to buy from a brand. As a result, their endorsements have become sought after among businesses of all sizes and types.
Here is the most sought after niches among Instagram influencers:
- Health and Fitness
With a little study about these niches and comparing them with your personality, budget, and skills, you can also start a lucrative Instagram business.
Depending on the skills and effort you put on the job, you can be in one of these categories:
These types of influencers have less than 5,000 followers but they’re really engaged as many of their followers are relatives, friends, and colleagues. They charge you very little, and therefore, they’re the best choice for small businesses and startups.
Micro-Influencers have less than 50,000 followers and are usually niche experts. They can be really helpful in brand awareness among niche followers.
They’re entrepreneurs and have less than 500,000 followers. They’re really expensive.
They have more than 500,000 followers and are famous in a country or among other people in the same niche.
Being An Instagram Account Manager
As mentioned before, almost all businesses are actively posting on Instagram. The thing is that creating, curating, scheduling, and managing feedback are all time-sucking tasks.
Therefore, many brands try to employ skillful managers to take care of these tasks. Fortunately, there are thousands of advertised positions on sites like LinkedIn, Indeed, Freelance, and UpWork that you can apply for and make money.
Remember that the more skills you have, the better. For example, you have to learn how to build a social media marketing strategy for a specific brand. Here is a list of what you need to do in this regard:
- Conduct competition research
- Define a set of SMART objectives
- Recognize your audience
- Create informative and fun content
- Collaborate with influencers
- Engage with your followers
- Analyze your performance
Please bear in mind that social media marketing is not all about posting some content. You have to master some tools and skills to be able to outperform rivals.
Selling Products on Instagram
If you have a small business such as a shop, you should know that the Instagram Shopping feature is the best place to increase sales.
Of course, you need to become familiar with different aspects of Instagram marketing to be able to use it to its full capacity.
Unfortunately, beginners usually make many mistakes that dent their reputation. You need to avoid them to appear like a niche thought leader and increase your ROI.
Here are some tips in this regard:
- Avoid buying fake followers
- Schedule your posts
- Track your competitors
- Engage at a personal level
- Avoid posting too promotional content
- Don’t forget to use analytics tools
- Use all the visual features of the platform
- Cross-promote your posts on other platforms
Instagram marketing is not as easy as you might think. Please don’t invest in it if you don’t know its capabilities. Remember that practice makes perfect so you have to try to learn how it works.
I hope you liked this article on different ways how to make money on Instagram in 2021. Thanks for reading.