Hey, do you want to know what Link Building is and what the top link-building strategies are? If yes, then you are in the right place.
In this article, I have listed the 5 top link-building strategies that you can use to build high-quality links for your website. All of these strategies are relatively easy and help you get powerful links.
Genuine link-building strategies will not bring you instant results. It’s a gradual process. So, without wasting more time, let’s start.
What is a Link Building Strategy
Link-building strategies are the techniques that SEO experts use to get a link from other websites. Link Building is very important if you want to grow your business organically. For example, if you have an e-commerce store where you sell sunscreen lotion for men, you can write a blog on “why we should use sunscreen every day”. Now, other websites that talk about the importance and benefits of sunscreen may link to your blog to provide information to their users.
So now let’s discuss the strategies
1. Outreach
Outreach is one of the best link-building strategies. This strategy helps you build high-quality links for your website.
Outreach is a process where you reach out to people in your niche and show them your content. If people like your content and find it worth sharing, then chances are they can also link to it.
To use this strategy, you first need to find people in your Industry. Because you are doing this for link building, you need to find people who have a website in a related area. To find these people, you can check your competitor’s link profile. If you Want to make this process easy, you can use tools like SEMrush to find prospects.
Once you have the list of link prospects, the next step is to write a personalized email to share your content. After that, you need to set up a simple email automation you can also add follow-up emails in Automation to improve your conversion rate.
2. Guest Blogging
Guest Blogging is one of the oldest and most popular ways of Link building. To build links from this strategy, all you need to do is write an article for other websites in your niche. After that, they will publish it, and you will get a backlink for your website.
To use this strategy, you need to find a website for guest blogging. To do that, you can use search operators.
To find guest blogging prospects for your nice, you can use search operators like this topic + intitle: “write for us”.
Here, replace the topic with your website nice and search it on Google. By this, Google will give you the list of websites in your Industry that are open for Guest blogging, and from here, you can directly go to their website Write for Us page, and from there, you can understand the requirements and write the article accordingly.
This is the strategy that most SEO professionals or site owners use to build links, so to go one step ahead of them, just search for websites in your Industry and reach out for Guest blogging.
3. Broken Link Building
Broken Link Building is also one of the most popular link-building strategies, but to build high-quality links using this strategy, you need to invest a lot of your time.
this strategy involves following the steps
- Do Research and find broken links on relevant websites.
- Create a page Similar to that resources.
- Reach out to people who are linking to the dead resources to link to your resource.
After knowing all the steps and the work needed to get a backlink, you might understand why this process is very time-consuming.
To find resource websites in your niche, you can use multiple search operators such as topic intitle: resources.
Here, replace the topic with your website niche and search on Google. Once you get the website, the next step is to find broken links. To do that, you can use a good broken link checker tool to check all the links available on the page. Now, after that, let’s say you found a broken link. Now, you can use tools like Ahrefs and go to Site Explorer to find websites that are linking to that page. Now, you need to make a list of relevant websites and start outreach to get links.
4. Infographic Link Building
Building links from Infographics is not a very common strategy, but it works. To do that, you need only create beautiful and informative infographics and publish them on your blog.
With the help of Infographics, you can generate high-quality organic traffic for your website and get more backlinks for it. To create infographics, you can contact a good graphic designer, and if you don’t have enough budget, you can also build infographics using Canva.
5. Improve your Social Media Presence
If you want to attract high-quality traffic and links to your website, then you need to improve your presence on social media platforms.
When you share content or valuable posts on social media platforms, it helps you build a community of like-minded people or people who are interested in your Industry. When you share your website content on social media platforms, people who have an interest in your content might share your content and give you a link to their website.
So, that’s it from this blog. I hope you enjoyed this post. If you liked this article on the 5 Top link-building strategies, please share it with your friends and social media followers. If you have any confusion related to this article, please let me know in the comments section below. Now, tell us which link-building strategies you liked the most or want to try for your website in the comments section below.
Also Read – What is Off-site SEO